Development of presentation slides (click to make image clear)

I wanted to create a cohesive brand between the A1 poster, the story movie and the presentation slides. This is always a fun process as it visually helps connect the architectural and narrative principles. I wanted the poster to break down the criteria simply and succinctly while the story board would elaborate on some key elements which were then explained through the slides.

Reality - With the economic climate increasing for the worst I wanted to create a scenario where the gap between rich and poor became large and everyday elements such as going out to dinner was to expensive and simply not done by those below finical gap.

I did some research on current predictions to aid to the reality of the financial narrative.

I chose to include data showing increasing electricity costs to accentuate the rising bills and the stance taken by the Hive to combat this through means such as solar energy.

Aemo. "Rising Electricity Costs." Accessed November 05, 2012. http://www.aemo.com.au

Australian Bureau of Statistics

The mining boom was also included as many forecasters are saying the bubble is going to burst. The Australian economy would definitely take a huge hit as the percentage investment is heavily weighted in favour of mining. In my narrative I decided to have the bubble burst in 2013.


Stage:
Purpose - The purpose of the Hive was to create a space and a system that could band a group of people together to work, live, learn, grow and succeed despite the overwhelming financial weight against them.
Navigation - Thinking about navigation I wanted to reinvigorate and reuse the street access points. The catwalks were to play a large part internally and only two cores to further bring people into circulation proximity. I also thought about public and private spaces with an after hours swipe access for Hive residents. 
Integrity - I wanted to keep the design true to the site both in the experiential and certain aesthetic elements. The grid of the lower ground floor was kept and informed the direction of the design both in plan and elevation. I also wanted to keep the design true to the suburb as a whole. Paddington has alot of nice Queenslander homes that by 2034 would have vastly disappeared. Facade and internal treatments were used to tie in with certain elements that are iconically Queenslanders. The timber cladding was used and the timber handrails along the catwalks.
For some of the existing infrastructure to the base at the Northern end, I wanted to put steep corrugated iron hipped roofs to add to the flavour of the past and increase rain water collection.
Scene:
Presence and identity - The hive like aesthetics of the design helped join the complex elements into one visual system. The large wrapping roof was a key element to this and it can be seen from any aspect of the building both externally and internally. 
First person experience - To live at the hive residents receive a reduction in rental costs by agreeing to work at the Hive. This creates an internal community where everyone is working together to support the 'family'.
Small details like the shape of the pool were used to tie back to the original architectural feel of Paddington Central shopping centre.
- Posted using BlogPress from my iPhone